Alfaparf Milan

It was born in 1980 from an idea of Roberto Franchina, determined to bring quality products, effective and easy to use, to salons all over the world.

Alfaparf is an Italian multinational in the cosmetics industry that works in the care of hair and body by integrating research, production and distribution. The mission of Alfaparf products is to raise the quality of the service offered by professional operators (hairdressers and beauty centers) through products and services that express Italian taste and creativity and modern international trends.